Author Profile

Emily-Jane Bayliss

Founder of Beatrice Bayliss

Emily-Jane Beatrice Bayliss is the founder of Beatrice Bayliss, a British luxury knitting and knitwear brand inspired by her family's Cotswold farming heritage. With a background in fashion design from London College of Fashion, Emily launched the business to bring together her two passions: farming and fashion. Working exclusively with Cotswold wool sourced from local pedigree flocks, she champions British farmers, traditional craftsmanship and fully traceable production. Inspired by her late grandad, who kept Cotswold sheep, Emily is on a mission to restore value to British wool and create meaningful products that celebrate people, place and the enduring beauty of natural fibres.